Product Claim Guidelines
Some product categories need extra care before being listed, promoted, or used in AI-assisted copy. These guidelines help vendors and affiliates avoid misleading claims.
Higher-Risk Claim Categories
Review claims carefully when a product involves health, wellness, supplements, weight loss, income, investing, finance, credit, legal outcomes, AI performance, personal development, productivity, safety, or guaranteed results.
Safer Wording
Use wording such as “may support,” “designed for,” “intended for,” “promoted as,” “results vary,” and “review the official details before purchase.”
Wording to Avoid
Avoid claiming guaranteed cures, guaranteed income, guaranteed IQ increases, guaranteed sales, guaranteed rankings, guaranteed legal outcomes, or universal results unless fully substantiated by the product owner.
Before Publishing
- Verify product facts, price, availability, checkout terms, refund terms, and support details.
- Confirm whether testimonials, reviews, or examples are real and permitted.
- Add affiliate or sponsored disclosures when a material connection exists.
- Do not let AI-generated wording override vendor responsibility or common sense.